AR Storytelling Content

JeeEun Jang
Sep 28, 2023
2 min read

Development of AR-based Storytelling Content for Children Using Service Design Approach

ColorStory: Adding Colors to Tales

ColorStory is a concept that “adds color to stories,” transforming ordinary tales into immersive and visually enriched experiences.

AR Storytelling Content

Development of AR-based Storytelling Content for Children

Using Service Design Approach

This study developed AR storytelling content for use in early childhood education settings by applying a service design approach that progresses through the Discover, Define, Develop, and Deliver phases. In the Discover phase, typical storytelling activities and animation-viewing scenes were observed, and seed ideas were derived through brainstorming. In the Define phase, the seed ideas were analyzed using the affinity diagram method, and a stakeholder map, personas, and a user journey map were created. During the Develop phase, a prototype was produced and tested with experts and users, and the findings were reflected to revise and refine the final output. In the Deliver phase, a business model was designed to enable the distribution and implementation of the service. Through this process, learner-centered AR-based storytelling content was developed, and implications were discussed.

Method: Service Design

Prototype Development

AR Coloring Paper

Animating Characters through Sprite Mesh and Skinning Workflow

Scanner Bed Prototype

A prototype was produced according to the service development direction, and usability and improvement tests were conducted with both experts and users. As a result, several improvements were identified, including inserting background music and sound effects into the story, enabling children to participate directly in storytelling by recording their voices and exporting them as a video storybook, suggesting a wider variety of post-reading extension activities, and providing questioning guides that support interactive dialogue with learners.

Expert Focus Group Interview (FGI)

An expert FGI (Focus Group Interview) was conducted with six specialists in the fields of educational technology, early childhood education, software development, and AR-based game development.